The Bangus Festival is one of the major and most exciting festivals in the Philippines worth visiting and coming back for.

The yearly euphoria envelops the city of Dagupan with a high level of excitement as the street dancers, in their most striking costumes, depict the harvest of bangus. Learn the various ways of cooking bangus in 101 ways while indulging in its succulent taste. See skilled DagupeƱos speedily classify, debone and eat bangus. Discover the most beautiful, longest and heaviest bangus. Witness 10,000 pieces of Dagupan bangus simultaneously being grilled in a scorching kilometer stretch, their mouth-watering aroma wafting through the air.

The Bangus Festival was conceptualized in August 2001 during the first year of Mayor Benjamin S. Lim’s term. It was subsequently launched in 2002 as a part of the annual Pista’y Dayat celebration.

Today, the Festival has created a mark and culture of its own, earning for itself a global reputation. And in a reversal of roles, the Pista’y Dayat has been made part of the more popular Bangus Festival. Undeniably, the Bangus Festival has become the best advertisement for the world’s tastiest milkfish.